A press release, as defined by Entrepreneur, is “a public relations announcement issued to the news media and other targeted publications for the purpose of letting the public know of company developments.” And with that — a press release can be key in securing coverage.

But how can you best leverage the opportunity?

Consider these five components when drafting your release and you’ll set yourself up for success.


No two press releases are alike, but there are common threads among the successful ones. Follow these tips to make your next one a hit!


Grab my free Press Release template now!


Written by : Nikki Woods

I teach entrepreneurs and influencers how to grow their business to 6 figures+ by leveraging the media and monetizing their expertise.