Create a Winning Media Strategy with These 3 Elements
To create a winning media strategy, it’s important to know the basics. Here are the 3 things every great media strategy needs.
You May Not NEED a Press Release – But Here’s Why You May Want to Write One Anyway
While I DO believe in the value of press releases and reports, the truth is, you don’t always need to write one whenever you have news to announce. But, even if you don’t really need one, it can be valuable to write one anyway.
7 Ways to Show You’re An Expert that Aren’t as Bad as You Think
Showcasing your expertise to the media and in your business so journalists and clients can clearly see you value is vital. But you don't want to brag. Learn how to say say you’re an expert to the media without actually saying the words “I’m an expert.”
Brainstorm Your Press Release Like a Rock Star
Writing and distributing a press release is an effective way to generate awareness, traffic, and profits for your business. It can be an integral part of your content marketing strategy. However, writing a press release [...]
7 Steps to Successfully Distributing Your Press Release
The first step is to Write a Damn Good Press Release. Download my Free Template Now! Getting it into the right hands is the next step. It’s all about distribution. Because you’re probably going to [...]
9 Rock Star Strategies to Getting More Publicity for Your Business
Who doesn’t like an easy peasy list of things that can be done immediately to increase the success of your business? That’s what today’s blog post is all about. More specifically getting publicity for your [...]