When you convince the media to report on a fundraiser or special event you’re holding, or a piece of important news affecting your business, you’re increasing the public knowledge of who you are and what you do – which can then be converted into increased visibility and sales. Here are 10 tips that will help.
An interview is a conversation consisting of questions and answers about a specific topic. In the case of a media interview, the interviewer — a reporter — asks questions and the interviewee — a source — provides answers, right? Yes, but it’s not always that cut and dried. Learn about the 6 basic types of interviews.
Showcasing your expertise to the media and in your business so journalists and clients can clearly see you value is vital. But you don’t want to brag. Learn how to say say you’re an expert to the media without actually saying the words “I’m an expert.”
As a business owner, you want to publicize your business without breaking the bank. In fact, few small business owners have much of an advertising budget, or a public relations manager. That’s okay. There are plenty of ways to attract customers online, if you know where to look. Here are 5 ways to generate FREE Read more about 5 Ways To Generate Free Publicity[…]
They say the fortune is in the follow up. I talk with Willie from eWomen Networfollow-up about the different methods of following up. I also share how different networking strategies can be applied to getting more media coverage. I’m going on the road in 2018 and showing experts, entrepreneurs, authors and speakers how to Read more about How To Make Impact and Income through Networking[…]
Your business has just earned an interview or article from a major news outlet and the exposure has the potential to take the business to the next level. Don’t sit back and wait for a flood of new customers. Instead, play an active role in getting the most out of the coverage. Here are 10 Read more about 10 Ways To Leverage Media Coverage[…]
A media release is one of the most successful ways to get media coverage for you or your business. It is a tried and true method and one of the most common ways to communicate with a journalist. Here are our four top tips to help you prepare before writing your next media release. Thanks Read more about Four Things to Think About When Writing a Media Pitch or Press Release[…]
There’s a simple formula for experts, entrepreneurs, authors and speakers that when used correctly will show how to make both IMPACT and INCOME with a book, brand or business leveraging the media. I’m going on the road in 2018 and showing experts, entrepreneurs, authors and speakers how to make both IMPACT and INCOME with Read more about Learn How to Make Impact and Income Using the Media[…]
Have you been asked by a journalist for an interview but you are unsure how to maximize the opportunity? Here are 4 simple things you can do before an interview to ensure you are fully prepared. Thanks so much for watching! Here’s the link to grab my free guide on media techniques: bit.ly/GeneralInterviewTips Ps. Subscribe to Read more about 4 Basic Rules For Any Media Interview[…]
Are you looking to get the visibility you need to build a thriving business? Do you want tips and strategies on how to bring your book, business, and brand to the international stage? Are you looking to make more impact and income in 2018? Check out my conversation with Tera Carissa Read more about Learn How to Leverage Media For International Impact[…]