3 Media and Marketing Strategies That Could be Cooler than Michael Jordan

Working to grow your list? Who isn’t! You’ve no doubt tried all the usual strategies, such as offering a freebie through a pop-up or sidebar form, hosting a free webinar, or maybe even running Facebook ads.  And while all those techniques can work, they’re not going to produce a large influx of new names and Read more about 3 Media and Marketing Strategies That Could be Cooler than Michael Jordan[…]

9 Tips To Land a Book Deal

Complete your manuscript. Many aspiring authors bank on submitting sample chapters to get a book deal, but then struggle to finish their manuscript by their given deadline. It’s important to understand that while some agents and publishers may agree to take on an author’s upcoming book, many prefer to review a completed manuscript before making Read more about 9 Tips To Land a Book Deal[…]

7 Solid Tips For Self-Publishing Success

Identify your target reader. As a writer, before you begin to pen your story, you need to determine who is your target reader. Who do you want to share your story with? You may be tempted to say “Anyone who will read my book,” but who are you really trying to help, impact, or influence Read more about 7 Solid Tips For Self-Publishing Success[…]

6 Benefits of Becoming a Published Author

Instant authority and credibility. Writing and publishing a book grants you instant authority and credibility. As a published author you’re seen as an expert in your written topic, and as such people in turn value your opinion and look to you as a reliable source of information. Publishing a book provides the foundation on which Read more about 6 Benefits of Becoming a Published Author[…]

The Importance of Editing

One of the biggest mistakes an author can make is to publish a book they’ve edited themselves. Sounds harsh, but its true. It’s essential to hire an editor for your book so that you get the results that you want. Your Reputation Is at Stake If there are spelling, grammar, and formatting mistakes in your Read more about The Importance of Editing[…]

Use Customer Feedback to Answer “What Should I Write About Next?”

When you first started your content marketing business, chances are you had no trouble coming up with content ideas. But as you continually put out content, you’ll at some point hit a wall where you’ll start to have trouble coming up with new content ideas. When you get to this point, instead of trying to Read more about Use Customer Feedback to Answer “What Should I Write About Next?”[…]

You Have A Great Idea But Do You Have Enough for a Book?

Talk to most folks and they’ll tell you that they have a great idea for a book. And to be fair, any good book starts with an idea. However, an idea isn’t enough. Sure, when Robert Kiosaki dreamed up his Rich Dad, Poor Dad book, it probably started as just a simple idea on how Read more about You Have A Great Idea But Do You Have Enough for a Book?[…]

7 Steps to Better Marketing For Your Book

You’ve spent your time, energy, and attention creating a book. You’ve worked hard to write the content. You’ve created a professional-looking book cover. You’ve chosen your category, write a description and are ready to publish your book. But, you’re not done yet. Book publishing is competitive. If you’re going to publish a book and you Read more about 7 Steps to Better Marketing For Your Book[…]

How Long Should It Take to Write a Book and Other Common Questions from Aspiring Authors

Most authors are full of questions. They’re also full of energy, doubts, enthusiasm, hesitation and a whole bunch of conflicting emotions. That’s what happens when you’re excited about an idea and invested in the outcome. So let’s try to answer some of those common questions so you can get down to writing and worry less Read more about How Long Should It Take to Write a Book and Other Common Questions from Aspiring Authors[…]

7 Solid Tips For Self-Publishing Success

Ten years ago, self publishing carried the stigma of being the ugly step sister of the Random Houses of the world. But today, self-published books have an almost 45% share of the market (growing from 27% since February 2014), while the top five traditional publishers have fallen from 39% to 23%. It’s a numbers game: like Read more about 7 Solid Tips For Self-Publishing Success[…]