Ways to Building an Excellent Media List

One of the super-tools of a successful public relations strategy is an effective media list and database which documents the key public relation contacts that will create an impact to your story. Another purpose is to pitch to them your story ideas and news alerts for your company or client.[…]

10 ways to identify if your public relations or media company is right for you

PR plays a key function in a successful business. And for PR to be productive you will need to trust more than friendship or basic instincts in choosing an ideal PR company. Since public relations are about communication and steering the company towards realistic targets, you must consider a number[…]

Getting Your Business in the News (Guest post for SucceedAsYourOwnBoss.com)

Nikki Woods is a media expert, best-selling author and motivational speaker as well as the former senior producer of the nationally-syndicated “Tom Joyner Morning Show, an urban radio show that reaches more than 8 million people each day. Her company, NikkiWoodsMedia.com, helps speakers, experts, entrepreneurs and authors get the visibility[…]

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5 Ways To Generate Free Publicity

As a business owner, you want to publicize your business without breaking the bank. In fact, few small business owners have much of an advertising budget, or a public relations manager. That’s okay. There are plenty of ways to attract customers online, if you know where to look. Here are[…]

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How To Make Impact and Income through Networking

They say the fortune is in the follow up. I talk with Willie from eWomen Networfollow-up about the different methods of following up. I also share how different networking strategies can be applied to getting more media coverage.   I’m going on the road in 2018 and showing experts, entrepreneurs,[…]

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