Ways to Building an Excellent Media List

One of the super-tools of a successful public relations strategy is an effective media list and database which documents the key public relation contacts that will create an impact to your story. Another purpose is to pitch to them your story ideas and news alerts for your company or client. It is important to be Read more about Ways to Building an Excellent Media List[…]

10 ways to identify if your public relations or media company is right for you

PR plays a key function in a successful business. And for PR to be productive you will need to trust more than friendship or basic instincts in choosing an ideal PR company. Since public relations are about communication and steering the company towards realistic targets, you must consider a number or crucial and tangible issues. Read more about 10 ways to identify if your public relations or media company is right for you[…]

Getting Your Business in the News (Guest post for SucceedAsYourOwnBoss.com)

Nikki Woods is a media expert, best-selling author and motivational speaker as well as the former senior producer of the nationally-syndicated “Tom Joyner Morning Show, an urban radio show that reaches more than 8 million people each day. Her company, NikkiWoodsMedia.com, helps speakers, experts, entrepreneurs and authors get the visibility they need, to build the Read more about Getting Your Business in the News (Guest post for SucceedAsYourOwnBoss.com)[…]

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5 Ways To Generate Free Publicity

As a business owner, you want to publicize your business without breaking the bank. In fact, few small business owners have much of an advertising budget, or a public relations manager. That’s okay. There are plenty of ways to attract customers online, if you know where to look. Here are 5 ways to generate FREE Read more about 5 Ways To Generate Free Publicity[…]

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How To Make Impact and Income through Networking

They say the fortune is in the follow up. I talk with Willie from eWomen Networfollow-up about the different methods of following up. I also share how different networking strategies can be applied to getting more media coverage.   I’m going on the road in 2018 and showing experts, entrepreneurs, authors and speakers how to Read more about How To Make Impact and Income through Networking[…]

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10 Ways To Leverage Media Coverage

Your business has just earned an interview or article from a major news outlet and the exposure has the potential to take the business to the next level. Don’t sit back and wait for a flood of new customers. Instead, play an active role in getting the most out of the coverage. Here are 10 Read more about 10 Ways To Leverage Media Coverage[…]

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Learn How to Make Impact and Income Using the Media

There’s a simple formula for experts, entrepreneurs, authors and speakers that when used correctly will show how to make both IMPACT and INCOME with a book, brand or business leveraging the media.   I’m going on the road in 2018 and showing experts, entrepreneurs, authors and speakers how to make both IMPACT and INCOME with Read more about Learn How to Make Impact and Income Using the Media[…]

An Simple Way to Build Your Own Media List

One of the key components for getting more media is a Media List. After all, once you have your press release or story that you want to send to a reporter, how are you going to contact them? A media list is simply a list of reporters, their contact information and the name of the magazine, newspaper or website Read more about An Simple Way to Build Your Own Media List[…]

10 Quick Tips on How to Build a Better Media List

One of the first things you need to do to gain great media coverage is to create an excellent media list. A media list documents the key media contacts who would be interested in stories about your business or area of expertise. These media contacts may include journalists, reporters, bloggers, producers, freelance writers and editors Read more about 10 Quick Tips on How to Build a Better Media List[…]