You have probably heard it said that people buy from those they know, like and trust… so media coverage and mentions are in the top 3 factors that influence buying decisions. Here is how and why authors should incorporate both PR and social media in their book marketing strategy.
Zero-in on location. Meet your audience where they are. Do some research and list locations where your event could take place. Many authors think a… Read More »4 Steps To Planning a Book Signing Event
Focus on your goals. While you’d love to retreat to your quiet, distraction-free writing world, the reality is once you become a parent the need… Read More »3 More Tips For Being a Creative Parent-Writer
Identify your target reader. As a writer, before you begin to pen your story, you need to determine who is your target reader. Who do… Read More »7 Solid Tips For Self-Publishing Success
Connect with your target audience. Before you even begin to write a book you first need to know who you’re writing it for. Is your… Read More »4 Reasons Writers Need To Market Their Books
Neglecting to thoroughly edit manuscripts. Many writers tend to think that because they’ve spent so much time writing their story, that what they’ve written is… Read More »6 Top Mistakes Writers Make When Querying Agents and Publishers
Instant authority and credibility. Writing and publishing a book grants you instant authority and credibility. As a published author you’re seen as an expert in… Read More »6 Benefits of Becoming a Published Author
Talk to most folks and they’ll tell you that they have a great idea for a book. And to be fair, any good book starts… Read More »You Have A Great Idea But Do You Have Enough for a Book?