July 25, 2017


Creating an excellent pitch is very important for a brand or business when it comes to successfully getting media. It is the best way you can convey your stories to the media. Simply sending them a pitch will not guarantee you media coverage. Pitching to the media can be a
Getting coverage in your local media may not have the prestige of being featured by national media outlets but it often delivers a better return on investment, especially to locally-based businesses.For small businesses, local outlets are a more realistic target for media coverage than the national press. Residents want to
A successful PR campaign will help your business in many ways: raise awareness, add credibility, give you a positive overall image, and get that brand reputation within its community. However, it sounds easy but it is labor intensive and time consuming. PR trends have evolved, and the same time various PR
WHAT IS A PRESS RELEASE?This is a concise, targeted press release that is simply a news release for the purpose of generating public coverage and awareness about a certain newsworthy events. Writing a press release is as important as never as it helps you target thousands of professional journalists to help
One of the super-tools of a successful public relations strategy is an effective media list and database which documents the key public relation contacts that will create an impact to your story.Another purpose is to pitch to them your story ideas and news alerts for your company or client.It is