7 Steps to Better Marketing For Your Book

You’ve spent your time, energy, and attention creating a book. You’ve worked hard to write the content. You’ve created a professional-looking book cover. You’ve chosen your category, write a description and are ready to publish your book. But, you’re not done yet. Book publishing is competitive. If you’re going to publish a book and you […]

The Basics of Good Content Structure

Having good content structure is crucial to writing content that people can easily consume and understand. Having a good structure also makes the writing process easier for you. Here are the main elements to well-structured content.   The Introduction The first sentence of any article needs to be carefully crafted to catch attention. People should […]

4 Ways to Get More Eyes on Your Live Videos

Live, streaming video is the hottest new thing for marketing your coaching or service biz, but if you can’t get eyes on your video, it won’t work as well as it could. And let’s face it; traffic is the toughest nut to crack, no matter which technique you’re using. Here’s how to easily draw a […]

The Importance of Making Your Website Responsive

It used to be that the only way that websites were accessed was from a desktop computer. Then, everything started shifting towards laptops because they were portable. Now, just about everyone has a mobile phone with web surfing capabilities. So, has your website been able to keep up? If not, here are some reasons why […]

Ten Things You Want to Know about Your Competition

While it is important to evaluate your own business from time to time, it is equally important to evaluate your competition. Here are ten things you want to know about your competition. 1. Identify your competitors – The first and most important aspect of checking out your competitors is to identify who they are. Start […]

Make the Most of Your Content: 4 Steps to Integration

How integrated is your content marketing? Do your Facebook posts support your opt-in? Does your blog support your downloadable content? To take your business to the next level, it’s important that your content marketing efforts are integrated. The Heart of Integrated Content Marketing Integrated content marketing means that you’re not only communicating a consistent brand […]

Taking Your Content Marketing to the Next Level: The Basics

Once your content marketing is up and running and your website is growing at a steady pace, it’s time to take your content marketing to the next level. That means having more integrated content and using a wider variety of formats. Advanced content marketing also means working to strengthen your brand, voice, and personality because […]

What’s Your Why? Three Different Types

When you first hung out your virtual shingle, you likely were thinking: “I can’t wait to get away from this awful job.” “I just want to be home with my kids.” “This dead-end job is going nowhere.” “I’m tired of working crazy hours and holidays.” “I know I’m worth more than they’re paying me.” These […]

5 Ways to Uplevel Your Credibility

If you want to earn top dollar for your coaching programs, it’s clear you’ll first have to become the go-to expert in your niche. You’re likely already working toward that goal, and probably have been for some time, but if you’re not quite there yet, here’s how to jumpstart your career. Content Creation. This is […]